Ici C’est Paradis: inside the PSG × 3.PARADIS connection
From dove-covered Jordan kits to the Art Basel Qatar warm-up co-created with Swizz Beatz: inside PSG and 3.PARADIS’s growing football and streetwear archive.
Football
Spok Brillor: a stadium corridor becomes an art encounter.
A mural inside the Bernabéu changes the route through a football building. Looking at art, movement and the visitor’s attention.
The Bernabéu: a building dressed in lines.
The stadium’s stainless-steel skin makes architecture behave like a changing image. A reading of repetition, surface and distance.
Real Madrid × Y-3: the rose on the uniform.
Yohji Yamamoto’s visual vocabulary enters matchwear. The 2024 collection is a reading of how a motif changes the reading of a kit.
PSG × Jordan: a change of visual company.
The 2018 partnership put football and basketball in the same design conversation. Here is how to read that exchange.
PSG × Astro Boy: from shirt to sculpture.
Leblon Delienne’s numbered figures turn a football kit into a miniature scene of belonging. An object reading beyond the drop announcement.
PSG: what a stripe remembers.
Daniel Hechter’s design is a useful way into the club: colour, repetition and the memory carried by a shirt.